The New Benchmark

Welcome To The New & Improved Benchmark Series!

A More Modern & Consistent Look

A much cleaner and more modern aesthetic has been achieved throughout the product line. The frames have been re-engineered so that tops & bases all line up, allowing different styles to be used together attractively. Pillowtops and Welting are no longer standard features, but are still available as custom options. (Non-Benchmark styles, such as the Ashton ottoman, Highstreet ottoman, etc., have not changed and still have a separate cushion top.)

More Sizes & Shapes

888203aa-8b46-4dea-8b1c-cb92dac773b8.pngWe have increased the offering with many more sizes & shapes, grouped into four categories: Square, Round, Oval & Rectangle.

 All Benchmark products are intended to serve
as Ottomans, Benches & Tables >   

  Just use the appropriate top! 




Available Styles

Square: 19, 24, 30, 36, 42 & 48″
Round: 19, 24, 30, 36, 42 & 48″ Diameter
Oval: 24″ x 48″
Rectangle: 20×48, 24×48, 24×60 & 30×60″

Benchmark is part of our Parallel Series and carries a 15-year warranty. For all the details, give us a call at (800) 440-9337 or email


Why Lease Your Furniture?

First American Leasing Partnership

Transformations Furniture is excited to announce a new Leasing Partner,
First American Vendor Finance. First American brings extensive experience to the financing world and provides our valued customers with some interesting financing options.

Why should you consider leasing?

Transformations: Why Lease Your Furniture?

We’re always striving to make your job easier, not harder. We believe this new financing option will do just that!

Questions? Please call Transformations Customer Service at 800.440.9337.

Welcome to Knox!

We’ve Got Your Back. Three Ways!

Transformations Knox Chair

Transformations Knox Sofa & OttomanFeatures

Knox is our newest design, incorporating all our usual renewability functions with an unparalleled amount of comfort. The three-pillow back design embraces a new level of comfort that has not been historically available in commercial furniture. The design is available in chairs, loveseats, sofas and 26, 52 & 78″ ottomans.


Arms and Back frames are built with the same, solid construction, so the arms are just as strong and resilient as the back. This allows the user to use the furniture in any manner they choose with no worries about whether the arms will hold up.


Featuring our unique, dual-leverage amplification Spring System, these seats are large and cushy, inviting the user to settle in and get comfortable. Enjoy the Wrinkles! Most Transformations products are built to look rather smooth and tight. Knox is different; it embraces the softness and cushiness, and the looser fabric fit adds to the inviting personality of the design.

Accent Thread Option

Knox Accent Thread ColorsNormally, our skilled sewing department chooses a thread color that works well with whatever fabric the customer chooses. This is true for Knox also, but we also allow the specifier to select from 10 Accent Thread Upgrade Colors. Thread Color options can be viewed on the back of the Knox Catalog page, as well as online at

Knox Links:

View Knox Web Page

Download Knox Catalog Page PDF

View Accent Thread Colors



E&I 2014 Best-in-Class Sales Support Award

We Love You Too, E&I!

Transformations was honored last month to receive E&I’s 2014 Best-in-Class Sales Support Award.

In their letter to announce the Award, Bill Cooper, President, and Thomas Fitzgerald, CEO, wrote:

“Your organization’s sales force has demonstrated an outstanding level of positive engagement with our membership. We have received an incredible amount of positive feedback regarding your continued customer support and proactive approach to engaging our members.

As a dedicated E&I partner, you have provided our members with innovative—and sustainable—products and superior customer service. Transformations Furniture truly shares E&I’s values and commitment to achieving our shared business goals. It is our privilege to honor you with this award.”

We’ve enjoyed working together with E&I and are pleased that our enthusiasm has shown!

Thank you to all our wonderful customers!EandI Best-In-Class-logo


Introducing Kendrik

Photo of New Kendrik Chair by Transformations Furniture, with text: Kendrik

Transformations Furniture is excited to introduce KENDRIK,
our newest, truly-renewable lounge & residence seating.

Combining fresh, contemporary styling, modular runs, sectional groupings, and the ease and flexibility that Transformations TRUE RENEW.TM always offers, Kendrik allows you to design as many creative layouts as your imagination can envision.

In addition, as part of our Foundations group, Kendrik is very affordable and offers one of the most attractive investments in our ever-expanding product line.

So, what will you design with Kendrik? As always, we can help you with that.
We’ll be glad to hear from you at 800.440.9337 or